2016 is right around the corner but are we ready for it? With another year passing, it is time to remind ourselves what is happening and what is going to change. As a marketer, we must keep up with the times and be ready to adapt. In this article Daniel Newman (@danielnewmanUV) discusses the top 10 Marketing trends that will set the tone for the upcoming year.
2016 is right around the corner but are we ready for it? With another year passing, it is time to remind ourselves what is happening and what is going to change. As a marketer, we must keep up with the times and be ready to adapt. In this article Daniel Newman (@danielnewmanUV) discusses the top 10 Marketing trends that will set the tone for the upcoming year.
Use Integrated Marketing Tools to your advantage. Engage with your customers and meet their needs and interests. Collaboration with the support and sales will correlate directly to conversion rates
It’s almost 2016. Get away from the in-your-face marketing tactics. Most of us hate being annoyed by pointless advertisements that are irrelevant. Be creative with your marketing and try to blend in with social engagement to entice potential customers.
3D technology has become a huge part of marketing. As technology grows, virtual life is on the minds of marketers who are trying to make a name for their products.
Social Media has become a platform of it’s own. It has grown to be one of the biggest Marketing tools and has a huge community base that works in favors of businesses.
Make it easy for your potential customers! Create an interface that is consist on your apps, websites, or wherever your marketing may be. A confused customer is a lost customer.
Learn to love big data. It is a marketer’s best friend when it comes to gathering resources and the tools to improving your market place. Use this to your advantage and get ahead of your competitors!
Desktop computers? I personally don’t even own one. The Millennial generation has become so mobile dependent that marketers need to as well! Keep up with the times and create mobile access and campaigns for your marketplace.
YouTube, Snapchat, Vine, and many more have gone viral. These are all used on a daily basis especially with the ease of having it on your smartphone. Incorporate videos into your marketing plan and more importantly be creative.
People love stories, especially if they are organic and relevant. Find your niche with your content and cater to that audience. Don’t be afraid of trial and error. Grow from mistakes and flaws to better your business long term.
Businesses want results and that’s what they are working for. As a marketer, be ready to provide data to validate marketing campaigns or investments.
This all-sounds simple right, but it’s easier said than done. If your business is not any of these 10 trends, then change must happen quickly. No one is going to feel sorry for you, especially in the business world. Changes in the market happen so rapidly it is hard to keep up. Nothing will happen overnight, but with slowly integrating a few of these trends, it can help boost your marketplace to the next level.
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