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Here's What Drives the Collaborative Economy

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COLLABORATIVE ECONOMY

Jeremiah Owyang, Collaborative Economy Analyst, lists these three market drivers for the collaborative economy.

Here's What Drives the Collaborative Economy

JOWYANGblogJeremiah Owyang, Collaborative Economy Analyst, lists these three market drivers for the collaborative economy.

Social Drivers including population density, mindset of sustainability, lifestyle trend among youth, altruistic mindset, and independent lifestyle. 

Economic Drivers including increase in world population, strained resources, economic disparities, excess or idle inventory, inaccessible luxury and influx of VC funding. 

Technology Drivers including social networking technologies, mobile technologies, and payment systems.

"Like social was to us in 2007, this is a broader movement that impacts many aspects of society and, therefore, business.  If these market drivers are long-term (often social and economic ones are), then it means that this movement is likely to persist and to potentially increase in velocity.  If you thought social business was disruptive, this next trend will impact us at a much deeper level."

Follow @Jowyang on Twitter for more updates. 

Read the source article at Web Strategy By Jeremiah Owyang

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