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On-Demand Massage Service, Soothe, Acquires Top Competitor

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Catherine Shu (@catherineshu) of TechCrunch writes about how Soothe, now the largest on-demand massage service, has acquired one of its largest competitors, Unwind.me. Soothe has been able to raise $12.3 million in funding, and states their revenue is increasing by an impressive 20 percent month-over-month. Soothe is now available in 13 cities with over 1,700 massage therapist ready to bring a little relaxation into your day.

On-Demand Massage Service, Soothe, Acquires Top Competitor

Catherine Shu (@catherineshu) of TechCrunch writes about how Soothe, now the largest on-demand massage service, has acquired one of its largest competitors, Unwind.me. Soothe has been able to raise $12.3 million in funding, and states their revenue is increasing by an impressive 20 percent month-over-month. Soothe is now available in 13 cities with over 1,700 massage therapist ready to bring a little relaxation into your day.

“Soothe plans to integrate Unwind.me’s supply side scheduling technology into its platform, which Kauffman says will make booking appointments faster and easier. Soothe promises massage bookings within an hour and strengthening its logistics.”

These technology and user experience improvements could be the thing that pushes Soothe above its remaining competitors, Zeel (another in-house massage service), and traditional spas.

This is a great example of how making a few technology tweaks, whether it’s on your own or through a partnership, can greatly increase your value. Concepts are what make companies, but functionality is what makes them thrive.

Read source article HERE

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